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The future of life as we know it
is about to change. From the most normalized things in our daily lives such as
social networks, games, activities with acquaintances and friends, shopping; to
the functions of companies with their way of communicating and selling their
products; even banking is closely related to this new term of the metaverse.
A world of new possibilities is
opening before our eyes.
WHAT IS THE METAVERSE?
To fully understand what the
metaverse is, it is necessary to see the whole past of this word, going through
the idea and technology it implies.
The term metaverse (meta- coming
from the Greek meaning "beyond" and -verse from
"universe").
It is a concept that appeared in
1992 by Neal Stepheson in his science fiction novel "Snow Crash", in
which a fictitious virtual world appeared where people could connect to this
collective virtual space.
To define it we could say that it
is a simulation of a reality, often based on our own, although sometimes it can
be totally invented things that have not been seen before, in which we can
explore, socialize, and even trade. All this interaction is done through
avatars, which is a graphical representation that is associated with a user,
can be two-dimensional or three-dimensional.
To connect we will need virtual
reality glasses and something to handle our avatar, whether gloves, controls,
or a keyboard. In the future it will be possible to take it to machines in
which to "immerse" us or entire rooms created for this purpose.
The fundamental characteristics of
the metaverses are 3:
·
Interactivity:
so that the user can communicate with the rest as well as interact with the
virtual world around him.
·
Corporeality:
first-person view and physicality within this world.
·
Persistence:
it must be available and open 24/7 even if there are no players connected.
TECHNOLOGY AND VIRTUALIZATION
OF EVERYDAY LIFE
Although the metaverse is still a
little worked idea and has just been presented to us, it used to be just a
revolutionary idea. Today, with the evolution of technology, it is getting
closer and closer to becoming a reality. This gives it a great economic value
and that is why most companies see it as the future and are betting on creating
their own metaverses.
Let's see what in my opinion are
the most important technologies for the idea to become reality, many of the
things we already have others are yet to come or develop.
First, we have the clear
intelligences, artificial and augmented. The main difference is the isolation,
in one we immerse ourselves in a virtual world through devices such as glasses
and other peripherals and the AR (augmented reality) through a device such as a
smartphone or smart glasses we see information and images superimposed on the
real world.
There is a third type called mixed
reality, it is a form of virtual world with images of the real world.
VIRTUAL REALITY
To enjoy virtual reality, many
peripherals are needed, which allow us to immerse ourselves in a 3D environment
and experience it in first person. Not to be confused with augmented reality.
This technology has many uses from
allowing us to play, train, test products, visit simulations of sites such as
museums, psychotherapy and even watch TV in this visual environment.
This last action comes from the
hand of Telefónica with Evergine, which during the Mobile World Congress 2018,
showed a project that showed us how this idea of "the television of the
future" would be.
In order to carry it out, they had
to develop a space for users that had public and private rooms, where things
like synchronization, voice communication and lighting control could be done
through their avatar.
ck, which allows the camera to
track movement in space. In addition, it also includes an internal sensor to
detect finger flexion. When the user enters the virtual experience with
physical force, the control system will adjust the level of inflation, creating
pressure on different parts of the opponent.
When the user enters the virtual
experience with physical force, the control system will adjust the level of
inflation, creating pressure on different parts of the opponent. For example,
when we touch an object with our fingertips, we will feel the object pressed
against our skin. The development of this glove is not easy, as the Meta team
is applying various technologies they have been researching for the past seven
years, such as perceptual science, which combines feedback from auditory,
visual and tactile stimuli to reconstruct the perception of the object's
weight.
POSITION SENSORS
These are devices that are placed
on the floor of the room, allowing the system to determine the location of the
HMD and other peripherals that may be worn by the user, allowing the user to
utilize freedom of movement in the virtual space. Some users report problems
about obstacles with these systems.
5G
The 5G network enables ultra-fast
and very low latency connectivity to billions of devices, Internet of Things
(IoT) and a fully connected world.
This new connectivity system and
those that will come after 5G are key for metaverses to become more than just a
trend and hype of the moment.
THE FUTURE
In the future we will surely see
entire rooms filled with sensors and enabled for virtual world insertion. Even
why not things like in science fiction movies where we enter a machine and are
connected to those worlds.
I think the sectors that are going
to take most advantage of it, besides entertainment, will be tourism and
everything that deals with simulations, for example medicine.
CONCLUSIONS:
The applications can be an improvement for humanity,
in terms of their uses in medicine, entertainment, work and learning.
The cost of maintaining these "virtual
worlds" and the economic impact for users who want to enjoy them by
acquiring both software and hardware to be able to have a full experience.
A very clear advantage to be able to customize all
advertising impacts by having all kinds of data and habits of users.
At the moment what they have achieved is to create a
"hype" effect that many companies have been able to take advantage of
by launching their own metaverses. Big Data and blockchain technology have also
helped to make it a more realistic idea with more applications.
There is still a long way to go to develop and see the
real applications, but with companies like Meta we will surely know more news
soon.
UNCERTAINTIES:
·
Doubts about what socializing will
become.
·
The impact on the real world
considering for example many of the jobs that may disappear.
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Comentarios
Recently, it has been said that Meta (the company of Facebook, Instagram, as well as Metaverse) is going to make a redundant of more than 10000 employees. The main reason is because Mark Zuckerberg earmark all of the profits to Metaverse. This new technology is not performing as Meta board expected.
In my opinion, Metaverse is not going to work. People are not prepared for this, and maybe we never do. The success technology is the one that makes our real life better. We don’t need other life, majority, we don’t want a second one. We just desire to improve our day-today life. This is only my view. What do you think?
One of the main benefits of the metaverse is that it allows users to connect with each other and with virtual content in a more immersive and interactive way. It can provide a platform for people to communicate, collaborate, and create in ways that are not possible in the physical world.
As the metaverse continues to grow and evolve, more and more brands are looking to establish a presence within it. Brands can create virtual storefronts within the metaverse, allowing consumers to shop and interact with products in a virtual environment. Brands can also create branded virtual experiences, such as virtual concerts or events, that allow consumers to engage with the brand in a unique and immersive way.
The metaverse presents a vast opportunity for brands to connect with consumers in a new and innovative way. By creating a presence within the metaverse, brands can reach a wider audience and build stronger relationships with their customers. As the metaverse continues to grow and develop, it is likely that more and more brands will look to establish a presence within it.